by Christian Duque
Tony Huge (or Dr. Tony Huge, if you will) has become one of the most popular names in the fitness industry. Although he is clueless to me, I like to show him love for IG and articles like this because I think it's important to celebrate the big names in our sport. When I celebrate him, it doesn't mean that I don't sometimes see him critically, but you can't deny that he is a popular, very intelligent and highly motivated person.
His new film Enhanced 2 the Max about Generation Iron does amazing business, sets new standards and earns more and more fans worldwide. He recently had a great interview / discussion with our mutual friend Jerry Ward, which was very good, and he has appeared on various websites, even some that may only help him. Our mutual friend Rob Dimaggio describes Tony best; He is a really nice guy who will do everything he can for you. Although I don't know him personally, I'm a pretty good character judge and I agree. I don't think Tony's genuineness is an act in front of the camera. I think it's the real deal. That being said, he says and does a lot of crazy things and very few people in the industry would want to sign up to grill him. For this reason IFBB Pro Nick Trigili has strengthened and I think he did a fantastic job.
Bodybuilding fans want real stars, they don't want to be swamped with mass marketing and gimmicks, and they absolutely hate being lied to. Why was Rich Piana so tall? He was bigger than life for a number of reasons, but one particular reason was the fact that he was not a fake. Some people switch as soon as the camera turns off. Others literally need a few seconds before the camera starts, just to "get into the character". As a fan, that's very insulting. Imagine you are a teenager somewhere, eating your meals, watching all the interviews, wanting to take a selfie with your favorite bodybuilder and find out that everything lies, everything nonsense, everything is a trick – and guess – YOU fell for it! A guy like Tony is a relapse into real bodybuilding without bullshit, despite his crazy antics.
Nick Trigili is a top 5 pro bodybuilder. He gave 110% and achieved great success at a young age. He has successfully prepared countless people for the stage, signed the large supplementary contracts, was represented on all social media and is now landing some of the largest interviews. Unlike some of his more popular contemporaries, from very young ones like Nick's strength and power to old ones like Dave Palumbo, Nick doesn't do cookie cutter interviews with softball issues and blatant bootlicking. It's just not his style. He does this because he is looking for the truth and because he wants to push the envelope. Tony wants to push it with shock value, while Nick wants to push it with journalism. They are both at the top of their games.
What about this interview? The interview was gold. It is published in sections, which may be a sign of the times. I personally would have preferred it to be released all at once so that people could see it from start to finish, but it might make more sense to publish it in pieces. Most people will accuse Nick of making as much sales as possible and promoting themselves as much as possible. That could very well be the case; Don't forget, however, that Tony, like his new film, gets a lot from this promo. As long as the host and the guest are satisfied, that's very important, but there's more to it than that. I really think that the decision to publish a long video in segments makes sense since most people are no longer hardcore. You won't see or hear anything, not even groundbreaking, for more than 10 or 15 minutes. This interview contains so much great information that it makes sense that everything gets the same attention – nothing should be buried or overlooked.
So was Nick hostile? Was Tony defensive? Are these guys missing now? NO, NO and NO again. The key to a great interview is solid questions and open answers. That's why all of these shows show that pin hosts and guests are so lame. If anger is the only angle a media company has to promote content, then the content is probably crap. This interview was great because absolutely nothing was forbidden and the few times that Tony's alarm clock or phone was interrupted, he certainly apologized quickly but sincerely. It's the little things that also contribute to a fantastic overall experience. They both love bodybuilding, they live the lifestyle and they interacted on a very real level.
Always remember, that is the key to success in the fitness industry – being real.
What was discussed? Everything. They talked about protocols, they talked about 20 pounds of muscle in 30 days, they talked about Craig Golias and more. Nick also asked a solid question about the image of Tony pictured. Is Tony's image entirely his own – or – is it the product of Generation Iron's marketing? I thought that was a very good question that caused a two-part answer from Tony. Some people consider multi-part responses to be legal, dodgy, and / or evasive, but I disagree. I think every time someone really thinks about how to answer a question, even if they have to break it down into parts, it just shows that they take the interview seriously and want to be as thorough and accurate as possible. It's good!
Against this background, I can only recommend this interview. I encourage you to watch all parts, subscribe to both channels and leave comments. Is Tony Huge the next Rich Piana? No, nobody is the next Rich Piana. It will never be replaced. Is Tony Huge becoming more popular, more viral, and / or potentially more in the industry? I would rely on it.
I hope you enjoyed reading this article here in Iron Magazine. I am looking forward to read your comments. Please don't forget to use the discount code IML15 to save 15% at IronMagLabs.com – iincluding the new CBD Gummies !!!